Archive - Zero Pivot Product Planning

The Role of Zero Pivot Product Planning

The Importance of Jobs Theory in Research

Dec 8

2:26

October 2024

A Briefing on Traditional JTBD Interviews

If you insist on doing it the hard way, this is for you

Oct 19

September 2024

Is it time to Disrupt Consulting?

Sep 24

7:02

Evolving Market and Research Needs

Understanding the Need for Change

Sep 22

The Context Generator for Jobs-to-be-Done Research

This is a critical tool to use on the front-end of your research project. Context matters.

Sep 15

10 Costly Mistakes You'll Avoid with Zero Pivot Product Planning

In recent years, the "fail fast" mantra has gained popularity in product development circles.

Sep 8

10 Limitations of traditional UX, CX, and Service Design methods

In the fast-paced world of digital transformation, UX, CX, and Service Design professionals are at the forefront of shaping user experiences that can…

Sep 1

August 2024

Introduction to the Jobs-to-be-Done Framework

Must reading for any JTBD experts that didn't study ODI

Aug 25

How To Create a Job Map FAST

What if there were a way to codify the rules and experience of seasoned practitioners and avoid a 6-figure investment?

Aug 10

JTBD Playbook: How is this Different than What I Thought I Knew?

The beginning of a long story

Aug 10

Welcome to Zero Pivot Product Planning

Your JTBD Innovation Catalyst

Aug 10

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